Selling raffle tickets online can be an effective way to reach a broad audience. Using an event ticketing and attendee management app such as raffles for less makes it possible to create fully customized tickets and manage them at the backend.

To encourage people to buy tickets, highlight prize items that are attractive and worth winning. Also, share the stories of past winners to boost the excitement about your raffle.

Create a Raffle Page

Using an online fundraising platform to manage your raffle makes it easy for supporters to purchase tickets and stay up-to-date on the drawing, prizes, and other announcements. Select a platform that lets you customize your raffle page with your own branding, images, and text to communicate the draws details. Many of these platforms will automatically generate winners based on the number of tickets purchased. Other options include ticket bundles and the ability to add contact information for future marketing consent.

Once your raffle page is set up, promote it on all your owned channels and in the places where your audience spends time. Create eye-catching visuals, a short description of your organizations mission, and clear ticket purchasing instructions. Ask your board members, volunteers, and committees to promote it on their social media accounts as well. This helps reach a wider, more diverse audience.

Solicit Prizes

Whether you have your own prize items or purchase them, you need a range of exciting raffle prizes to attract attention and encourage ticket sales. Reach out to local businesses and organizations that can provide prizes. Be sure to ask for a donation of goods or services rather than just cash. This allows donors to feel like they are supporting a good cause with their purchases.

Jewelry is always a crowd-pleaser, as are gift certificates for restaurants and other popular venues. Adventures such as skydiving or a circus class are also very appealing to many people, especially families.

Use a spreadsheet to keep track of what you have asked for and who has responded. Be sure to follow up with anyone who hasnt replied promptly. Often, non-responses are due to other commitments so a reminder is helpful. Keep in mind that prizes with a high retail value may require you to obtain a license and meet state regulations for gross proceeds.

Print Raffle Tickets

Raffles are a common way for organizations to raise money and get the word out about their cause. Nonprofits may reach out to the local media in advance of the event to garner more attention and encourage people to buy tickets.

When making your raffle tickets, keep the size of the tickets small if possible. This makes it easier for people to carry them and for you to record who bought each ticket. The tickets should include the name of the hosting organization, date and name of the event, and price.

The tickets should also have a portion for participants to write their names and information. It is helpful if this portion is numbered, although some organizers choose not to do this in order to save on printing costs. The tickets should be perforated so that each one has its own unique number, which makes it easy to keep track of them as they are handed out or dropped into the hopper or revolving drum.

Sell Raffle Tickets Online

Sell raffle tickets online with an easy-to-use fundraising platform. Choose a tool that allows you to create an event-ticketing page that is completely customized and offers a seamless ticket purchasing experience for your attendees. It should also make it easy to record and manage the sale of tickets.

Offer a variety of payment options to encourage ticket purchases. Include all possible methods, from in-person card readers to mobile payments like Apple and Google Pay. Offer ticket bundles or discounts to increase ticket sales and profit.

Partner with influencers to spread the word about your raffle. Ask local businesses to display posters and flyers or donate items for the raffle. Engage past participants by reaching out with email and social media messages that highlight new prizes and special features. Share updates about the number of tickets sold to build excitement. Finally, plan how to notify and announce winners. Some nonprofits will send emails or text notifications to winners while others will livestream the winner selection process on social media.